News Virginian: Area campaign to prevent underage drinking launched
News Virginian reporter Bob Stuart writes about the regional campaign aimed at getting parents to discuss underage drinking with their teenage children.
AFP: GAPP campaign aims to engage parents to prevent underage drinking
AugustaFreePress.com reports on the Let’s be the Influence campaign launch held on July 31, 2015 at City Hall in Waynesboro.
Let’s be the Influence campaign featured on local podcast
AugustaFreePress.com editors Chris and Crystal Graham discuss the Let’s be the Influence campaign and the Greater Augusta Prevention Partners at the top of their news podcast. Recorded on July 30, 2015.
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NBC29: Augusta Co. Working to Fight Underage Drinking
NBC29 WVIR Charlottesville, VA News, Sports and Weather
NBC29 featured the Greater Augusta Prevention Partners and the Let’s be the Influence launch on their newscast. NBC29’s Tara Todd filed this report on the underage drinking prevention campaign running in August in Waynesboro, Staunton and Augusta County.
Greater Augusta Prevention Partners to launch Let’s Be the Influence campaign
Greater Augusta Prevention Partners will hold a press event on Friday, July 31, at 1 p.m. to discuss the launch of a local Let’s Be the Influence campaign aimed at getting parents to talk to their children and teens about underage drinking.
The press event will be held at the Waynesboro City Council chambers, Charles T. Yancey Municipal Building, 503 W. Main St., Waynesboro.
Confirmed speakers at the press event include:
Linda Riviea. Staunton Superintendent
Crystal Heinz from Eagle Distribution
Martha Mikell, SADD club sponsor from Stuarts Draft High School
Keri Jones, GAPP Coalition Coordinator
The month-long Let’s Be the Influence campaign will begin on Aug. 1. The campaign is modeled on a similar successful effort initiated by the Wyoming Association of Sheriffs and Chiefs of Police.
Highlights of the campaign will include online ads, billboards, screen ads in local theaters and a schedule of radio and TV commercial spots.
A website promoting the campaign – ValleyPrevention.com – will launch on Aug. 1.
Representatives of GAPP will set up at the Aug. 4-8 Augusta County Fair to promote the effort.
Another highlight will be an Aug. 20 town hall meeting at Wilson Middle School in Fishersville.
